At 3WhiteHats we have a team of technical and creative experts ready to work with you.
Get to know the names and faces at 3WhiteHats. Each specialising in different areas of digital marketing, our team works hard to create innovative, scientific and high-performing campaigns. And we do all that in a friendly, flexible and human way too.
Asia Pacific Director
Junior Developer & Technical SEO Executive
Paid Account Manager
Website Development & SEO Executive
We’ve compiled a list of Wellington’s top marketing events, conferences and meetups. Take your business (or career) to the next level!
Bounce rates. You’ve probably heard about them, and you’ve probably even spent time worrying about them. If you’re a keen follower of SEO trends, you’ve probably also heard the long-runing debate about whether or not they’re used by Google as an SEO ranking factor.
Ensuring your URLs can be crawled and indexed is a cornerstone of SEO. If Google can’t find that great piece of content you want to get in front of your customers, then what’s the point in writing it?
We build upon the existing Shopify Google Analytics available out of the box, adding extra features and deploying GTM for your other marketing tags.
In Radix’s latest podcast episode of Good Copy, Bad Copy, our Analytics Consultant, Jake Kimpton, explains how to use Google Analytics to delve into your website’s content performance. Mythbusting For copywriters, like Radix, it’s essential to find out what content is working well, as well as what isn’t. So, which metrics should marketers turn to … Continued
What is a UTM? UTM stands for Urchin Tracking Module. From here on in, we’ll refer to them as UTMs. UTM Tags are small chunks of information appended onto a URL which helps Google Analytics and other measurement platforms gather more information about how a user arrives on a website. Here’s an example URL from … Continued