At 3WhiteHats we have a team of technical and creative experts ready to work with you.
Get to know the names and faces at 3WhiteHats. Each specialising in different areas of digital marketing, our team works hard to create innovative, scientific and high-performing campaigns. And we do all that in a friendly, flexible and human way too.
Asia Pacific Director
Junior Developer & Technical SEO Executive
Paid Account Manager
Website Development & SEO Executive
We’ve compiled a list of Wellington’s top marketing events, conferences and meetups. Take your business (or career) to the next level!
The use of social sharing widgets is commonplace. But who’s actually tracking interactions with these? Let’s make a count of how many people are clicking these buttons and record a social share rate to see how many readers amplify content on social media.
Anybody who uses DoubleClick Floodlight knows the slow process of implementing a new tag for each activity for a campaign interaction or conversion. If you’re using Google Tag Manager to add a tag, trigger and maybe some new variables for every new Floodlight – it won’t take long for your container to overfill with almost identical tags. While there’s nothing wrong with this style of implementation, there is another way.
It’s time to ditch bounce rates and average time on page in place of meaningful and measurable insights. Enhance how you measure content engagement with these advanced tracking methods to gain real insights into your content and its value against your business objectives.
The Christmas push has begun, and marketers will require a streamlined approach to content marketing in order to keep up with the whirlwind around the season and deliver what customers are looking for. The festive period presents an opportunity for your brand to stand out from the crowd because people are engaged and hungry for … Continued
A feature that has been long-awaited in Data Studio is conditional formatting. Finally, the wait is over and we are pretty excited about the potential improvements in data visualisation that it will be able to unlock. Google Data Studio is a great tool that we use daily, and ever since its inception there have been … Continued