Team players

At 3WhiteHats we have a team of technical and creative experts ready to work with you.

Get to know the names and faces at 3WhiteHats. Each specialising in different areas of digital marketing, our team works hard to create innovative, scientific and high-performing campaigns. And we do all that in a friendly, flexible and human way too.

Alan Clouder

Alan heads up the Paid team and manages all services within this strand of the agency.

Alan Clouder

Paid Manager

Caroline Willis

Caroline focuses on producing offsite creative campaigns.

    Caroline Willis

    SEO Consultant

    Dan Street

    Dan heads up the London office as well as the creative strand of the agency.

      Dan Street

      Head of Account Management & Creative

      Hollie Gibson

      Hollie is part of our creative team, specialising in outreach and offsite SEO.

        Hollie Gibson

        Account Manager

        Isaac Bullen

        Isaac works in the southern hemisphere, managing 3WhiteHats New Zealand.

        Isaac Bullen

        Asia Pacific Director

        Jon Baglow

        Jon specialises in local SEO and supports the team with technical needs.

        Jon Baglow

        SEO Consultant

        Kaylie Finn

        Kaylie specialises in PR, sourcing the very best coverage and collaborative opportunities for our clients.

          Kaylie Finn

          Account Manager

          Lorraine Williams

          Lorraine manages HR and day-to-day running of the studio.

            Lorraine Williams

            Studio Manager

            Matt Houghton

              Matt Houghton

              Paid Media Executive

              Rob Barnes

              Rob heads up the technical team, delivering technical SEO projects and supporting in ongoing campaigns.

                Rob Barnes

                SEO Manager

                Rosita Bunce

                Rosita works on content at the core of onsite and offsite campaigns.

                Rosita Bunce

                Account Manager

                Thomas Cox

                Thomas works on web development for some of our biggest clients.

                  Thomas Cox

                  Website Development & SEO Executive

                  Tom Telford

                  Tom is a co-founder of 3WhiteHats and directs in all things creative.

                  Tom Telford

                  Managing Director

                  William Vicary

                  Will is a co-founder of 3WhiteHats and directs in all things technical.

                  William Vicary

                  Technical Director

                  Tap into our knowledge

                  Seven beginner WordPress plugins

                  So, your WordPress blog is coming along nicely. Now it’s time to make improvements. You’ve done some research, and you know there are tons of ways to boost SEO – maybe you’ve even started streamlining your blog’s SEO yourself. And while you know what to do, you’re quickly finding out that the what is only … Continued


                  1 week ago

                  WordPress rel=”noopener noreferrer” change & Google Analytics

                  Update: TinyMCE, the plugin mentioned in this article, has reversed the change that was causing the referral data to be lost. Once WordPress has updated their distribution to utilise the latest version, and websites update to the latest version of WordPress, this issue should be resolved – great news! A recent change to WordPress may … Continued


                  1 week ago

                  Tracking external links with Google Tag Manager

                  Just a heads up, this article assumes the reader has a prior knowledge of Google Tag Manager. If you’re unfamiliar with the terminology used below then I’d start with the Google Analytics Academy – it has a great course that introduces the fundamentals of Google Tag Manager. Tracking external links is a common use case … Continued


                  2 weeks ago

                  SEO tools we love!

                  Tools, tools, tools; in digital marketing there are plenty to choose from, but which ones make the cut when it comes to providing useful insights? We’ve been rummaging in our SEO toolbox, and want to share some favourites with you. Here are the main ones we use on a daily basis, what they offer and … Continued


                  4 weeks ago

                  Digital experiments: a three-minute guide to channel testing

                  With online marketing, you can measure and adapt every aspect of your strategy, learn what your audience responds to best, and gain an advantage over your competition. But what should you test? We’ll take you through some essential pointers when looking to improve the performance of your online marketing. Reduce Friction The ultimate goal of … Continued


                  2 months ago

                  Interview: Marina Cheal, CMO at Reevoo, talks reviews, customers and conversions

                  This week on the blog, 3WhiteHats welcomes Marina Cheal, chief marketing officer at UGC collection platform, Reevoo. Experts in connecting brands with their customers, Reevoo understands the make-or-break value of harnessing real ratings and reviews online. Their philosophy is simple: ‘honesty is the only policy’. We caught up with Marina to dig deeper into how … Continued


                  2 months ago

                  Drag

                  We now have offices popping up in the UK and NZ. Alright!

                  Falmouth HQ

                  Malins Hall, 38 High Street, Falmouth, TR11 2AF

                  London HQ

                  1 Quality Court, Chancery Lane, London, WC2A 1HR

                  Auckland HQ

                  Ground floor, 9 Gore Street, Auckland, 1010