At 3WhiteHats we have a team of technical and creative experts ready to work with you.
Get to know the names and faces at 3WhiteHats. Each specialising in different areas of digital marketing, our team works hard to create innovative, scientific and high-performing campaigns. And we do all that in a friendly, flexible and human way too.
Head of Account Management & Creative
Asia Pacific Director
Paid Media Executive
Website Development & SEO Executive
When a form has been successfully submitted to HubSpot, HubSpot propagates an event that we can listen to and use to trigger marketing tags within Google Tag Manager. Below we create a Custom HTML Tag that listens for a form success, trigger a dataLayer event which can then be used to trigger a marketing tag … Continued
Segment is a solid product that is great at deploying marketing data to several destinations at the click of a button, that’s one of it’s primary USP’s and it is very good at it. However, you may have noticed your Google Analytics data is a little lack lustre and the options available within Segment to … Continued
Over the past few weeks, you may have seen some notices from Google about ‘data retention controls’. With all the frantic news about GDPR, you could be forgiven for ignoring this as ‘just another compliance request’. However, there is more than meets the eye on this one and we’ll explain now why ignoring this will … Continued
April’s installment of BrightonSEO did not disappoint, bringing together some of the best speakers from the world of SEO, not to mention crowds who love to powwow all things digital! If you didn’t make it there this time, then check out our top takeaways from the mega-conference: New Ideas Our workshop of choice this spring … Continued
As Google continuously updates in order to keep up with our ever-changing world of tech, we ask, what are the recent changes affecting local queries? Also, what important improvements are worth considering in 2018? 2017 Star rating threshold One of the most important changes to Google My Business for us this year was the change … Continued
Online marketing is a dense forest of choice. It’s also packed full of tempting but potentially injudicious ways to tear through your marketing budget, if you’re not sufficiently focused.
Prominent among the promise-versus-pitfall brigade is the black hole of ‘paid media’ (also known as PPC or pay-per-click).